Press Release

Release Date: 8 September 2003

AUDICLEAN provides the answer to everyday ear hygiene

A SAFER ALTERNATIVE TO COTTON BUDS

It’s a well-known fact that cleaning earwax with a cotton bud, although a common practice, is not recommended and can cause long-term damage to the ear canal.

In 1999, there were 7,000 cotton bud injuries resulting in hospital treatment – more than razor blade injuries in the same year*. Now, for the first time, AUDICLEAN provides a safe, natural and clinically proven alternative exists to using cotton buds for the removal of earwax.

Quick, simple and easy-to-use, AUDICLEAN can be used in the bath or shower and become part of your daily health and beauty routine. AUDICLEAN works in three ways – it cleans ears safely and effectively, disperses earwax plugs quickly and prevents the build up of ear wax.

AUDICLEAN is especially useful for people wearing hearing aids, which tend to impede the natural evacuation of earwax and promote earwax build-up. It can be used as often as required to keep the ears clean and wax-free. Hearing aids push earwax further back into the ear canal therefore it accumulates and creates a wax plug. For hearing aid users it is therefore especially important to cleanse the ears regularly. It can also be used prior to appointments with GPs and ENT specialists.

AUDICLEAN is made from 100% Sea Serum™, an isotonic solution with no preservatives. The seawater in AUDICLEAN goes through a special filtration process to remove all the sodium chloride and leave all the beneficial minerals and trace elements such as magnesium and potassium.

The nozzle has been specially adapted to the shape of the ear and there is no risk of dizziness when using AUDICLEAN.

Dr. Baguant, ENT specialist comments, “Cotton buds can cause the formation of cerumen plugs by pushing cerumen towards the tympanic membrane. There is also quite a high risk of accidental perforation, especially among unsupervised infants.”

AUDICLEAN is £5.99 and is available from Boots The Chemists and all good independent pharmacies.

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Notes to Editors:

  1. AUDICLEAN will be distributed exclusively in the UK by Passion For Life Healthcare.
  2. Passion For Life Healthcare specialises in the manufacture and distribution of innovative healthcare products. Our other brands include Snoreeze, Wartner, PediTech and Bio-Fem Actigel.
  3. AUDICLEAN is manufactured by Goëmar, France.
  4. * Source = RoSPA

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